Hi, we are Blue Trail Software
Why do disruptive startups
and successful brands
work with BTS?
We are a technical partner that build compelling apps quickly
and cost-efficiently. We work exclusively on ideas we believe
in and are excited to contribute our expertise to.
Kickstart building the next disruptive app in Fintech, EdTech, Digital Health, IoT, Retail Tech...
Get a free 30-minute consultation

Ring Logo

Most popular video doorbell on the market

Client Background

Raised $200M+ up to date from investors including Richard Branson Ventures and True Ventures.


In less than 2 years, Ring has become the world leader of smart devices for home security, one of the fastest growing markets. To reinforce their position, Ring needs to keep bringing additional features while preserving the highest quality of service.


We became Ring’s long-term partner for the development of their iOS and Android platforms, and are providing a team of seasoned mobile developers.


Swift, Java

End-to-End Smart IoT Platform Powered by Samsung

Client Background

Device agnostic platform connecting 100+ IoT applications, including wearables, smart homes, smart cities, and industrial IoT.


When Samsung decided to develop an open data exchange platform to connect any possible devices or applications in a secure and agnostic way, they knew that they would have to move at a lightning speed to outpace Apple, Google, and Microsoft.


We provided a team of top notch software developers who can sustain the pace of the incredible team of talents that they assembled in the Silicon Valley.

Wearable that Redesigns Parental Care

Client Background

Serial winner of CES Editor’s Choice, TechCrunch Battlefield and BabyTech Awards


Bloomlife’s charter is to provide solutions to improve women’s well-being. Their flagship product is a revolutionary device that helps women monitor their pregnancy. They needed a team of software developers who could connect their device with smartphones and the cloud.


We provided a team of senior mobile developers who work highly interactively with their hardware engineers.


Swift, Java

What our clients
are saying

Client testimonias of
proud products!

Gary Anderson

“Impressive team of designers and engineers brought a great deal of knowledge of app development to transform our initial design”

Gary Anderson


David Hayden

“BTS is the go-to technical partner for developing new apps and systems. They deliver quality code on schedule. Using an Agile development methodology, they provides us confidence and transparency of the project development.”

David Hayden

Cloud Talk

Christophe Meneau

"Working with Blue Trail was a pleasure since they understood Section 508 compliance and made sure that the resulting code was merged back into our own development environment. Then they even helped us on how to remain compliant!"


Principal Systems Analyst
County of Marin

Development Resources

102 Developers
Our Developers
Mobile, Front-end, UX/UI, Back-end, Full stack
QA, QA automation
Security, DevOps
Architects, DB

102 Developers

5 Offices
Office Locations
San Francisco, USA
Tepatitlán, Mexico
Buenos Aires, Argentina
Tandil, Argentina
Montevideo, Uruguay

5 Offices


Same Timezone

same business culture
Strong corporate culture, centered on employee empowerment, and inspired from the top performing software companies from the Bay

Same Business Culture

User Experience

User Experience

UX Design
We offer Prototyping, Specifications, User Interface and User Experience Design. We will work with your current app or help you create one from scratch. To view our portfolio please visit bluetrail.studio
Native Expertise

iOS, Android, React
Native Expertise

Technologies Family

Swift, Java, React Native
J2EE, Java, Scala, Akka, EJB, Struts
Play, JVM, Jboss, Spring, v.rtex, etc.
HTML5, CSS3, JavaScript, React, Angular, Ember
PHP, MySQL, APACHE, Laravel, Yii, etc.
Angular.js, node.js, MongoDB, Express.js
Jenkings, Selenium, TestNG, Maven, etc.

Languages &


IoT Expertise



Unreal Engine
Unity 3D
3D Max
Google Cardboard, Samsung Gear VR and VR headsets (Oculus Rift, HTC Vive)


BlueTF, our own integrated platform, combines in one single environment Appium, Selenium, Maven, TestNG, and Jenkins.


Rapid ADA and Section 508 assessment, cost-efficient compliance, and future-proofed development processes.


Hybrid Development Model

We strategically designed our development model to deliver only the highest quality apps with significant cost savings for our clients. Our 5 global offices host exceptionally talented professionals of different domains.

Cost Comparison

Here is an example of how much it would cost to design and build a mid-complex MVP supporting both Android & iOS platforms.

Comparative cost graph
Map of the American continent

Start Building Success with Us!

Discuss your project requirement with us and get your free project estimate in 24 hours.

Select the platform your app will support
Would users need to create profiles?
Would your app enable OAuth2 (Facebook/Google login)?
Would the app communicate with a connected device/hardware?
Would the app features an interactive map?
Would the app accept in-app purchases?
Tell us about other features you would want in the app

Development Models

Build-Operate-Transfer (BOT) mode

In this model, we set up a team of experienced professionals (project managers, developers, QA engineers, etc.), fully assigned to your company. Candidates are identified and selected, based on your own job descriptions. This team will be hosted in one of our development centers (ODC), and will therefore benefit from our existing infrastructure: office space, similar to the ones software developers are used to in the Bay Area, dedicated hardware and software infrastructure, high-speed communication equipment, physical and network security, and more features as requested. The goal is to eventually transfer the entire team to your organization.

Fixed-costed development

If you have well-defined requirements, we implement them for a fixed cost, which helps in planning your project budget in advance. This is best suited for customers with complete project specifications in place, and with little expected changes in specifications during the development phase (not a very common scenario though). If you do not have well-defined requirements yet, we can first work on them on a time-and-material basis and then, provide you with a fixed cost solution.

Staff augmentation

In this model, we provide resources that will be directly managed by you. Our commitment lies in identifying and retraining the best resources for the job. DevOps, core teams.

Hybrid development Model (inshore – offshore)

A blended team of resources from your and our sides is assembled to work on given projects. In this scenario, you will be able to add/retrieve development resources as needed. The team can either be located at your facilities or at ours.

In addition to developing your applications, we can manage them, while in production, using either a break-fix or managed services approach, both solutions having their pros and cons. A preliminary audit of your system will help determine which model is the most adapted to your situation.

IoT Expertise

We work with high potential and disruptive IoT startups to create intuitive mobile experience for connected
devices. We are at the forefront of developing IoT product solutions. Some of our IoT portfolios include:

Ring Logo
Mosaic Logo
Bloomlife Logo
Samsung Artik Cloud Logo
Cloud Talk Logo

If you are in IoT startup, get in touch with us! We are excited to work with you and bring our expertise to your product!

Our Journey


The adventure begins on 4th and Brannan Street, in San Francisco.


Our client Cloudtalk was the 2nd most popular social app on the App Store for a week, only next to Facebook.


First 7-figure contract with a Silicon Valley tech giant.


Launch of the first Latin America operation in México.


Launch of the Argentina operation in Buenos Aires.


  • Launch of our first Developer Bootcamp
  • First IoT app development: for defunct Google Glass
  • Opening in Tandil of a second Argentinean office.


  • Rosalba Reynoso became our Global CEO
  • Beginning of our expansion into Europe: first client in the UK
  • Awarded most innovative software development company in the state of jalisco (Mexico)
  • Proud sponsor of Mobile Day Uruguay
  • Published dissertation on our innovative organization model.



More about us

We made a short movie to show you about life at Blue Trail Software.



Case Studies

Contact Information

(415) 841 2177



182 Howard Street, #226

San Francisco CA, 94105